Tuesday, May 18, 2010

Push Email for Mobile Phones






Consumers can similarly sign-up to Smart Email-to-SMS portals that automatically reduce the number of packets (and hence cost) based on salient content and then decide if that email should go mobile or not. The enterprise can look at buying a product that only forwards the critical emails to users with the option to reduce the content of those emails down to the key content. Users need to look at reducing the volume and hence expense of the “all” or “nothing” model. So, what is a poor overwhelmed user to do? This is even the model for the more innovative devices such as the iPhone from Apple. Both types of services force you into expensive plans of $50-100 per month and you have to buy a Smart Phone. with their “pull” offerings for Smart Phones which download your desktop email view to your 2×2 inch micro screen! Or they can sign-up to other vendor offerings such as Google or Yahoo! Users can either register for a “push” email for mobile phones service such as the Blackberry and receive every annoying desktop email they get in its full glory with its hundreds of lines and threads. It is interesting that the approach that vendors and carriers continue to tout to users is that they need ALL their emails on the mobile phones.

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